Website publishers and SEO professionals, take note. A clear pattern of non-payment has emerged involving Farooq Syed Azmi (email: farooqsyedazmi@gmail.com), who uses guest post submissions as a way to secure free, high-quality backlinks — particularly for Dubai-related health and wellness services — without ever paying.
What Happened at Gelora.co
Farooq Syed Azmi contacted gelora.co and submitted three guest post articles focused on medical aesthetics and wellness services in Dubai. The articles were:
- Liposuction in Dubai: Body Contouring Decision Making Earlier
- PRP Hair Treatment Crossed Threshold in 2025
- IV Drip Therapy in Dubai Crossed Line in 2025
All three articles were published as requested. Each contained backlinks inserted by Farooq to promote Dubai-based services. The articles were successfully indexed by Google shortly after publication.
Despite the content being live and delivering exactly what the client wanted (indexed backlinks), no payment was ever received — even after more than one month.
Repeated Promises, No Action
Gelora.co sent weekly reminders and warnings. Farooq consistently replied with promises such as:
- “I will pay in 1–2 days”
- “Payment will be sent tomorrow”
These promises were never kept. When pressed for payment, he directed the invoice to a different email address: umerfahad78@gmail.com (for PayPal). The invoice was sent there as requested, yet zero payment has been made to date.
Clear Red Flags of This Scam Pattern
Publishers should be extremely cautious if they receive guest post requests matching this profile:
- Dubai-themed articles (especially liposuction, PRP hair treatment, IV drip therapy, cosmetic procedures, or wellness services in Dubai)
- Backlinks embedded to Dubai-related websites or service providers
- Use of the email farooqsyedazmi@gmail.com (sometimes directing to umerfahad78@gmail.com for payment)
- Polite and professional communication initially, followed by repeated delays and broken promises when payment is requested
- Pressure to publish first, with payment promised “very soon”
This appears to be a calculated approach: secure valuable, indexed backlinks for free by exploiting publishers’ trust in the guest post process.
Advice for Website Owners and Publishers
- Never publish first, pay later — especially for articles containing client backlinks.
- Require full payment upfront (or at least 50% deposit) before publishing.
- Use a simple written agreement or invoice that clearly states payment terms.
- Be extra cautious with any guest post request heavily focused on Dubai medical/aesthetic services.
- If the person starts making repeated excuses after publication, treat it as a red flag and document everything.
- Consider blacklisting or warning others in SEO and publishing communities about this specific pattern.
Final Warning
Farooq Syed Azmi has already successfully obtained three indexed backlinks from gelora.co without paying a single cent. The same tactic is likely being used — or will be used — on other websites.
If you receive a similar request involving Dubai-themed guest posts from farooqsyedazmi@gmail.com (or the secondary email umerfahad78@gmail.com), strongly consider declining or requiring strict upfront payment.
Protect your website, your time, and your revenue. This is not an isolated misunderstanding — it is a clear case of non-payment after receiving the full benefit of the service.
Stay vigilant.